Status quo bias hinders the vision, and limits the possibilities because it can make people resistant to change. A status quo is marked as a reference point, any change from that point of reference is perceived as a loss. Information of past might not be applicable at present, this challenges the thought process and creates friction.

It frequently affects human decision-making. How does it affect our decisions? When we make decisions, we tend to prefer the more familiar choice over the less familiar, but potentially more beneficial options. Depending upon how growth minded or fixed minded a person is, the ratio of acceptance of facts significantly varies.

Status Quo Bias

Putting the value of two potential options in conflict with one another, causes cognitive dissonance. Once an individual choose an option based on experiences or opinion of others, they tend to see that option more valuable. This rigidity in decision-making cost people fortuity. It becomes irrational when an individual ignores choices that can improve their situation simply because they want to maintain the status quo. Some individuals tie their self-worth, and do everything in their power to defend it, most of the times irrationally.

Status quo bias is setting yourself up for failure, May it be because of dissonance or mere exposure effect. Everything is dynamic and has an expiry date. Change is the only constant. Sticking to one opinion out of stubbornness can lead to missing out on things that could better your circumstances.

At its core, Status Quo Bias is about safety and predictability of results. We are inherently biased to take the path of least resistance without realizing. It’s much easier—and much safer—to stay with your current way of doing things than to take a risk on something new.
Connecting the unconsidered needs with the optimum option that is in conflict with the status quo can help in bridging the gap.

Status quos are made to be broken. – Ray A. Davis


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